Mackall, Crounse & Moore, PLC has joined Dewitt Ross & Stevens S.C.

The newly formed DeWitt Mackall Crounse & Moore S.C. will provide clients with enhanced legal services
and efficiencies as well as access to more than 100 attorneys practicing in nearly 30 areas of
law in Wisconsin and Minnesota.

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Whether it is an invention or trademark, licensing or trade secret, we help our clients safeguard their competitive edge and protect their intellectual property against theft and misuse. Our intellectual property attorneys regularly work with our clients to navigate the complex patent process, protect international rights, resolve disputes, and address countless issues often associated with business processes, innovation, ownership, know-how, and entrepreneurship. We stay at the forefront of what we do best so that you can concentrate on what you do best.

The firm’s client base is diverse. We represent clients of all scopes and sizes, ranging from non-profit organizations to universities, large corporations to international clients and individuals, just to name a few. In addition to clients based in the United States, our Intellectual Property Group has clients in the United Kingdom, Monaco, Australia, New Zealand, The Netherlands, India, Canada, China, Taiwan and Sweden. As you will note, distance and location are not an impediment to our working relationships with clients. We also have very close relationships with representatives in most foreign countries.

We are, quite literally, capable of representing your company in all of its intellectual property needs, worldwide. Whether you require assistance with patent, trademark, copyright, acquisition, litigation, in-licensing, out-licensing or deal brokering, we have a highly qualified and successful team of attorneys and patent agents ready and able to assist.

If you would like more information on how we can assist you with your Intellectual Property needs, please contact Chuck Sara at 608.395.6784 or css@dewittross.com.

Industries

  • Biotechnology and Life Sciences
    • Pharmaceutical
    • Medical Devices and Healthcare
    • Agricultural, Animal, and Food Sciences
  • Chemical
  • Consumer Products
  • E-Commerce and Information Technology
  • Electrical, Computer, and Software
  • Green Technology and Alternative Energy
  • Industrial and Manufacturing
  • Mechanical and Electromechanical
  • Nanotechnology

Specialties

  • Patents
    • Preparation, filing, and prosecution in the U.S. and internationally
    • Litigation
    • Licensing
    • Opinions and searches
      • Freedom to operate
      • Infringement
      • Patentability
      • Validity
    • Due diligence (acquisitions, divestitures, mergers)
    • Portfolio analysis
    • Facing down patent trolls
  • Trade Secrets
    • Litigation
    • Licensing
    • Policy review

  • Copyrights
    • Registration
    • Litigation
    • Licensing
    • Due diligence
    • Portfolio analysis
  • Trademarks and unfair competition
    • Preparation, filing, and prosecution in the U.S. and internationally
    • Litigation
    • Licensing
    • Opposition and cancellation proceedings
    • Opinions and searches
      • Availability
      • Infringement
      • Registrability
      • Validity
  • Intellectual Property Monetization

What is IP Monetization?

Intellectual property (IP), patents in particular, remain largely untapped as a potential source of revenue because few IP lawyers and even fewer business people and non-IP lawyers are aware that vehicles to generate revenue directly from patents exist in today’s marketplace. At DeWitt Ross & Stevens, we have a highly experienced Intellectual Property team and the techniques to generate revenue directly through patents-IP Monetization.

IP Monetization is a method companies can use to generate revenue directly from IP assets, typically patents. In a standard transaction, a company sells its patent to a third party who expects to generate revenue through licensing or litigation of the patent. The selling company will often retain a license to continue using the technology protected by the sold patent, which minimizes the business impact of selling the patent.

IP Monetization is an emerging practice which evolved from the “intellectual asset management” movement. In contrast to the somewhat undefined goals of intellectual asset management and relative difficulty in assessing whether such goals were met, IP Monetization produces measurable financial results.

While IP Monetization efforts have been heavily focused on the high tech software and hardware businesses of Silicon Valley, our attorney, Joe Miotke, is expanding the scope of IP Monetization beyond Silicon Valley so that a broader variety of industries and businesses can share in the benefits of IP Monetization.

Steps to IP Monetization

IP Monetization occurs in two distinct phases: (1) the mining phase and (2) the monetizing phase.

Mining Phase

The first phase, often conducted on a fixed-fee basis, involves reviewing a client’s patent portfolio and “mining” for those patents that can be sold or otherwise monetized. The goal of the mining phase is to identify high-value patents, the diamonds in the rough, of which a client might not be aware.

During the mining phase, we work very closely with the client’s engineering, sales and marketing personnel to assess the potential marketability of patent assets. In addition, we frequently collaborate with the client’s existing IP counsel for additional information about the client’s IP portfolio.

The end work-product of the mining phase is an assessment of the marketing potential of the client’s patent portfolio.

Monetizing Phase

The second phase is monetizing the patents identified during the mining phase. The monetizing phase is typically conducted on a success fee-based structure. The most common form of monetizing a patent is an outright sale of the patent, by and large with a license back to the client enabling the client to continue practicing the patented technology. However, we work with clients to customize the transaction depending upon the specific needs of the client as well as any specific requirements of the purchaser.

If you would like more information on IP Monetization, please contact Joe Miotke at jtm@dewittross.com or 262-754-2871.

Our Locations

Madison

Two East Mifflin Street, Suite 600
Madison, WI 53703
(608) 255-8891
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Greater Milwaukee

13935 Bishop's Drive, Suite 300
Brookfield, WI 53005
(262) 754-2840
Get Directions

Minneapolis

2100 AT&T Tower,
901 Marquette Avenue
Minneapolis, MN 55402
(612)305-1400
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Get to know us

DeWitt Ross & Stevens S.C., including its affiliate DeWitt Mackall Crounse & Moore S.C., is one of the ten largest law firms based in Wisconsin, with an additional presence in Minnesota. It has nearly 140 attorneys practicing in Madison, Metropolitan Milwaukee and Minneapolis in over 30 legal practice areas, and has the experience to service clients of all scopes and sizes.

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Partners

We are an active and proud member of Lexwork International, an association of midsized independent law firms in major cities located throughout the Americas, Europe and Asia.

Awards

Best Lawyers 2013 - 2016
Compass Award 2012
Top 100 Lawyers: National Trial Lawyers Association

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NOTICE

While we would like to hear from you, we cannot represent you until we know that doing so will not create a conflict of interest. Accordingly, please do not send us any information about any matter that may involve you until you receive a written statement from us that we represent you (an “engagement letter”). You will not be a client of the firm until you receive such an engagement letter.

The best way for you to initiate a possible representation is to call DeWitt Ross & Stevens at 608-255-8891. We will make every effort to put you in touch with a lawyer suited to handle your matter. When you receive an engagement letter from one of our lawyers, you will be our client and we may exchange information freely.

Please click the “OK” button if you understand and accept the foregoing statement and wish to proceed.